Preview Mode Links will not work in preview mode


Jul 25, 2018

Today we’re talking about Instagram. Instagram has always been an essential vehicle for us to get people to our projects, pages, and workshops we’re passionate about. A well-thought-out profile can truly show you — your vulnerabilities, your joys, your heart, and your soul. It can become an authentic diary. Almost all businesses have an Instagram nowadays and it has become essential in getting your brand and voice out there.


This episode, Sophie shares some of her tips on how to grow your Instagram account, how to make money, mistakes to avoid, some of the lessons she has learned, and how to connect with others in your community and industry. We also discuss the importance of deciding on an overall theme or goal of your account (the “why”), taking space and creating healthy boundaries from social media, and why you sometimes need to say “no” to stay authentic.


Topics Discussed:

[:34] About our topic today, Instagram.

[5:49] Our social media journey from MySpace to Instagram

[7:00] How Sophie resonates with Instagram.

[11:06] My conflicted feelings on being vulnerable and authentic on Instagram.

[15:06] Sophie shares some tips on how to grow your Instagram account, mistakes she has made, and advice she has followed.

[20:54] The importance of deciding on your goal and the ‘why’ of your Instagram account.

[23:55] How to grow your Instagram account and make money.

[30:20] Sophie’s lesson on the importance of saying ‘no’ to stay authentic.

[36:46] Building real relationships and connecting with people from your industry.

[37:54] Don’t be afraid to ask your connections and community for help.

[39:43] Take space away from Instagram and create healthy boundaries.

[41:14] General tips to improve your Instagram.


Mentioned in this Episode:


Philosophie Superfoods

Our Instagram pages: PhilosophieLove,, Sophie.Jaffe, and DrAdiJaffe

Reuben Aaronson: LinkedIn and Vimeo

Jennifer Pastiloff’s Instagram

The Body Book

Talia Sutra’s Instagram

IGNTD Episode: Flexibility in Relationships with Talia Sutra

Blog on Philosophie on an Instagrammer’s feelings on the wellness space on Instagram

IGNTD Recovery Hero Program

In my Bowl (by Alexandra)

Spielberg (Steven Spielberg documentary)





Find out more about IGNTD:


Subscribe to the Podcast

iTunes, Google Play, Stitcher


Follow us on Social Media!

Facebook: IGNTD


Sophie’s Instagram: @Sophie.Jaffe

Adi’s Instagram: @DrAdiJaffe


If you enjoyed this podcast…

Please let us know what you want to hear about!

Tell us in the comments or send us an email at


About Our SPONSOR:

Philosophie Superfoods

The Philosophie offers cleanses and other nutritional products that are unlike any of the other supplements and detoxification programs on the market. Why? Because they actually nourish the body with whole, live, nutrient-rich foods. Each of the Philosophie superfoods and protein blends is vegan, raw, gluten-free, and has absolutely no filler ingredients.